Privet Bloom Eau de Parfum

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Our signature, cult-favorite scent - named one of the "Ten Best Fragrances of All Time" by W Magazine.

Privet Bloom is inspired by the natural elegance of the serene beaches of Eastern Long Island and the sophisticated lifestyle of the Hamptons community.

The privacy hedges that famously surround the properties of the Hamptons bloom only once a year during the last two weeks of June. Hampton Sun was able to capture that alluring fragrance offering an escape to the Hamptons all year round.

Privet Bloom reads as a supremely clean, captivating, and uplifting scent that can be worn day through night, season through season.

Top Notes: 

White Hyacinth, Lily of the Valley, Jasmine 

Middle Notes:

Sea Spray, Dune Grass

Base Notes: 

Orange Blossom, Privet Blossom, Blue Plum


Discover the full Privet Bloom Personal Fragrance Collection here

Discover the full Privet Bloom Home Collection here


  • 5

    Published by Ruth on 19th Sep 2022

    This fragrance is the epitome of elegance and class.

  • 5
    My signature!

    Published by Nikki on 19th Sep 2022

    Privet Bloom makes me so happy. It makes me feel like I am WEARING the Hamptons. It's elegant, fresh, and never overpowering. Lingers oh so beautifully on the skin. Prepare for compliments!

  • 5
    Privet bloom

    Published by Staci Blackwell on 12th Sep 2022

    Such a wonderful fragrance . I get many compliments

  • 5
    The most beautiful scent.

    Published by Cecile on 26th Aug 2022

    I purchased this perfume in May and promised I would wait until the end of summer to review it. Scent is so personal, and it's always been very difficult for me to find something I feel comfortable and good wearing every day. Privet Bloom very closely replicates the aroma of a Privet flower bunch - fresh and warm with a honey-like sweetness. It is definitely a "green" scent. At first, it starts out green with a subtle essence of Lily of the Valley. Throughout the day, it settles into a perfectly feminine, springy, stunning burst of floral. With many perfumes I have tried in the past (even ones in the $200-$250 range) the scent tends to start smelling synthetic and cheap as the day wears on. Not this one. It may be too early to say, but I think I might have finally found my "signature scent" with Privet Bloom.

  • 2
    Not for me

    Published by Kathleen on 26th Aug 2022

    Eh. It's pretty and I can see why others like it, but it's just not for me.

  • 5
    S T U N N I N G

    Published by Quinn on 15th Jun 2022

    Really reminds me of the Hamptons. It's truly a stunning fragrance. I was going back and forth on purchasing this for so long and finally just did it. The reviews are true blue. What a stunning scent.

  • 5
    Privet Bloom

    Published by Kelly Anne on 10th Jun 2022

    Doesn't get any better than Privet Bloom! I have a full-blown love affair with the entire line. Everyone asks me what perfume I'm wearing!!

  • 5
    The scent is soft and subtle.

    Published by Brenda Sadler on 23rd May 2022

    It lasts for hours.

  • 5
    My signature

    Published by Charlotte B. on 2nd May 2022

    I've been purchasing this directly from Hampton Sun for 3 years. It's just great in every way. Lightning-fast 2-day shipping too.

  • 5

    Published by Penelope on 2nd May 2022

    This is the only fragrance I will wear in the spring and summer. I also use it as my day fragrance during the fall (it transcends the seasons in my opinion)

  • 5
    Perfect summer scent

    Published by Calliope M. on 2nd May 2022

    Fresh, uplifting, clean, timeless, classy

  • 5
    So special

    Published by Piper D. on 2nd May 2022

    This scent is very special to me. It brings me right back to the summers I spent in Montauk with my family as a child. It's difficult to find a fragrance that accurately encapsulates a place or a moment in time, but Hampton Sun accomplishes just that with Privet Bloom.

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